May I remind you of four of the more powerful perils that can level even the mightiest? They are fortune, fame, power, and pleasure. Each works overtime to win a hearing, to gain a foothold, to woo us in. Whether subliminal, subtle, strong, or supreme, these messages search for chinks in our armour as they appeal to our natural appetites. "Get rich!" (fortune). "Become known!" (fame). "Gain control!" (power). "Be satisfied!" (pleasure). Each of these attractive snares invites our attention, holds out a juicy carrot, makes beautiful promises; yet each is an enemy always crouching and ready to plunge. Being masters of deceit, these messages employ one favourite method throughout our lives---temptation.